Watch The Gameplan In Action

Take Control of Car Buying to SaveThousands of Dollars!

Never again sit in a dealership for 3 to 6 hours trying to buy or lease a car. Follow the auto industry Pro’s path to purchase instead. Time to buy like a Pro!

Download the Car Buyer's 3 C's Gameplan to get properly prepared!
Negotiate your entire deal remotely via email
Email templates, deal calculators & checklists deliver real price transparency
Sign & drive in less than an hour
Explainer Video

The Hassle Free Way to Buy a Car!

1. Start here: just entering the market!

Car Buyer's 3 C's Gameplan - Save Time & Money |Thornebriar - Thornebriar
Free Starter Free

Car Buyer's 3 C's Gameplan
- Get Properly Prepared

What's Inside the Gameplan? • The “3 C's” Audit: Learn how to verify your “Financial Vital Signs”—Character (FICO), Capacity (Debt-to-Income), and Collateral—the loan-to-value (LTV) of your purchase.

  • Accurately quantify your budget
  • See how to get preapproved financing
  • Learn how to deal with the F&I Manager
View Details

2. Ready to Go: Time to get started!

3. I Want more help: I want a pro to walk me through my deal!

Car Buyer Reviews

Real buyers. More clarity. Better car deals.

See how car buyers use the Car Buyer’s Gameplan to compare out-the-door prices, question dealer fees, prepare financing, negotiate by email, and spend less time at the dealership.

Out-the-door price clarity Dealer fee review Financing preparation Remote negotiation
Nearly $2,000 in fees challenged
★★★★★ Verified buyer story

I found nearly $2,000 in unexplained fees.

I was nervous about such a big first-time purchase, but the Gameplan and my 20-minute conversation with Jim showed me I could negotiate the deal remotely.

After the dealer sent the paperwork, I spotted nearly $2,000 in fees they could not clearly explain. I negotiated almost all of them away and was in and out of the dealership in 45 minutes.

Taylor H.34 · California 2026 VW Atlas
4 out-the-door quotes compared
★★★★★ Verified buyer story

The Gameplan makes car buying an open-book test.

I have bought many cars and trucks and thought I understood the process. A few pages into the Gameplan, I realized how much I had been missing.

I collected four out-the-door quotes by email, used them to secure the best deal from my local GMC dealer, and avoided hours at the dealership.

John D.66 · Nevada GMC Buyer
Out-the-door price clarified
★★★★★ Sample buyer profile

I stopped negotiating the monthly payment and focused on the real price.

The biggest change was knowing exactly what to request in writing. Once I asked for the full out-the-door price, the conversation became much easier to compare.

The checklist helped me separate the vehicle price, taxes, dealer fees, and add-ons before I agreed to anything.

Michael R. Operations Manager · Northstar Logistics · Dallas, TX Price Negotiation
Trade-in value separated
★★★★★ Sample buyer profile

Separating my trade-in from the new-car deal changed the conversation.

I used to discuss the trade, financing, and vehicle price all at once. The Gameplan showed me why that made it harder to know whether I was actually getting a good deal.

Keeping each number separate made the dealer offer much easier to evaluate.

Sarah M. Founder · Willow & Co. · Austin, TX Trade-In
Financing prepared before dealer visit
★★★★★ Sample buyer profile

I walked into financing already knowing the numbers that mattered.

Understanding my credit, debt-to-income, and preapproval options before the dealership took away a lot of the pressure.

I could compare the dealer financing offer against something real instead of deciding based only on the monthly payment.

David K. Project Manager · Apex Construction Group · Phoenix, AZ Auto Financing
Less time inside the dealership
★★★★★ Sample buyer profile

Most of my negotiating was finished before I ever walked through the door.

The email templates gave me a professional way to request pricing from several dealers without getting pulled into endless phone calls.

By the time I chose the dealer, I already understood the offer and what still needed to be confirmed before signing.

Emily J. Marketing Director · Brightline Studio · Denver, CO Remote Negotiation

Draft review cards are intentionally labeled. Replace them with verified customer feedback before publishing them as customer testimonials.

Why should I pay for a Gameplan? Isn’t everything I need available for free? NO. He who pays is the customer. Full stop. TrueCar isn’t true because dealers pay, Car Gurus aren’t Gurus because dealers pay…We advocate exclusively for you, our only customer. Put a proven Gameplan used by auto industry Pro’s in your hand to save thousands & avoid spending hours on end in a dealership.

Inside The Gameplan

Preview What's Inside The Gameplan

See the real tools, templates, checklists, and calculators built to help you prepare, negotiate remotely, and verify the deal before you visit the dealership.

Live Gameplan Preview
Gameplan Overview
Email Negotiating Templates
Vehicle Transaction Checklist
Calculator Tool Set
TAKE CONTROL OF CAR BUYING TO SAVE BIG!

Current Buying Process vs Buying Like the Pro's Do!

Get Overcharged by $500-$5,000?
  • Walk in unprepared
  • Sit for hours
  • React to dealer numbers
  • Get pressured into add ons
  • Leave unsure about the deal
Save $500-$5,000?
  • Prepare before contacting dealers
  • Negotiate remotely by email
  • Verify dealer offers with deal calculators
  • Identify & negotioate unnecessary dealer fees
  • Arrive ready to sign and drive
Start With The Free Gameplan

Just getting started? Learn about the financial vital signs lenders use to approve all loans; auto, credit cards, mortgages & more!

Why is Car Buying Still So Hard?

Dealer Pressure Explained

A Dealership Is Designed Like a Casino

The longer you sit at their tables, the more you spend and the house makes.

01

The Dealership has the home field advantage

They control everything—price of the vehicle, your trade-in value, finance/lease options, and dealer fees.

02

They put constant ‘BUY NOW’ pressure on you

They are expert at sharing ‘loaded payments’ that include dealer fees and products (extended warranties, GAP, etc.) you do not want.

03

You are exhausted when you finally say yes

They wear you down until you finally commit to a payment that, unbeknownst to you, includes fees and products you have not agreed to.

The Fix

How Thornebriar Fixes Car Buying

Move from dealership pressure to remote preparation, clear numbers, and buyer control.

Dealer Pricing Clarity
Compare Dealer Offers
Review Fees And Add Ons
Sign And Drive Ready
Price Clarity Remote Negotiation Buyer Control

The Hidden Markup: How Auto Dealers Pad Their Profits

What every car buyer should know before stepping onto the lot You've done your homework. You know the MSRP, you've compared models, and you've secured financing. But, if you decide to ne...

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The Thornebriar Advantage

We Simplify Your Car Buying- You Don't Have to Go It Alone!

We advocate exclusively for you!

We do not take money from manufacturers, dealers, lenders, or insurance companies.

We do not sell your personal information.

We provide the insights, steps, tools you need to negotiate your best deal!